![]() ![]() Know that to get more followers on Instagram, you must actively engage. A Guide to Crafting A Beautiful Instagram Feed.While you’re at it, try to post photos that create a nice flow. Use the right #travel #touroperator #tourguide hashtags.Įspecially if your a small travel agency or a tour operator, pictures speak more than a thousand words. Show and tell people what kind of tours you’re offering. This also means you can experiment with different content and retweet. But of course, use Twitter Analytics to track how different schedules for optimal engagement.Īnd yes, you will have to post more regularly here than on Facebook. According to some, the best time to post on Twitter is between 12 PM and 6 PM. ![]() Posting at the right time makes all the difference. Twitter is fast-paced - this is both good news and bad. If 280 characters aren’t enough for you, you can post images or screenshots instead (you can upload up to four photos per Tweet). ![]() It’s always about sharing good quality content. Now, for the good news - have 280-character limit instead of 140! Use it wisely. For lead generation, use the Advanced Search feature. However, you will still need to find your niche and target your audience. With more than 500 million Tweets sent every day, Twitter is the place to be when it comes to business. □Twitterĭid you know that there are 313 million monthly active users on Twitter? What a better way for people to get to know your tour operator business! How to get in fron of the right audience?įocus on Facebook groups, Messenger, and Facebook ads. Whatever you do, don’t resort to baiting people to engage with your content❗ by promising them coupons or freebies. So why not create interesting and amusing Facebook videos? □□□ That means a Facebook video will get more reach than for example a YouTube link with the same content. However, keep in mind that Facebook favors content from within. You need content that’s both entertaining and relevant to your audience.įor example, combine promotional posts, educational, and entertaining. When content curating□, don’t just post your content nor content from other pages. Of course, at times, you’ll need to help yourself with □ paid Facebook ads to get the right reach at the right time.ĭon’t forget to build and organic traction before promoting your posts and boosting them. ![]() Spark up a conversation, get people interested in the content you serve, and make them leave comments.Įncourage people to share your content and to leave positive reviews. Content that people don’t engage with or react to, will, unfortunately, stay buried somewhere in the Explore Feed. What’s about to become an important factor is for people to engage with your content. The thing is, posts from business pages, publishers, and brands will be scored differently. In the light of Facebook News Feed changes it’s becoming harder to grow organic reach. Make people pause and read your content.Set aside time to review and respond to comments.Use Feedly to find relevant content to share (Content curating).□Tips and Tricks - How To Make The Most of Your Social Media Use Google Trends, Facebook Trending topics, and popular hashtags. So your number one task should be to keep up with social media trends. Better reach means you can land more clients, more people are going to hear about your business.Īnyway, in regards to social media, something is always changing. Second, by being active on social media you have better reach and you can promote your tours and business online through various social media channels. What are their needs, what’s causing them headaches, and what can you do to help them? How can you provide the best service? Listening means to hear what your customers have to say. Tour Providers’ Social Media Goals - Connecting With Travelersĭepending on how you handle this communication, you can learn a lot from your customers as well as offer better service and tailor your product to fit your customers’ needs.The Best Social Media Channels to Promote Tours and Activities.How to Save Time - Social Media Marketing Strategy for Tour Operators.That’s how you build customer relationships. Why is social media important?Įvery business, especially the one that deals with people, should maintain great communication with their customers. For example, if you’re targeting the Chinese market, you might want to cross out all the above mentioned, and focus on WeChat and Weibo. Have in mind the audience you want to reach. Then build your way up to Twitter, Youtube, Instagram, and Google+. ![]()
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